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Changri JIN

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Cultural Dimensions

Hofstede’s five cultural dimensions In order to respect to cultural distance to local targets in marketplace and build their brand awar...
INTERNATIONAL COMMUNICATION

More and more companies motivate to develop foreign market, b ut international mark eting communication is a complex and difficult activity,...
How Advertising Work?

Some models demonstrate Egg Model, that means 4 elements influence one by one. It’s may be right. But in terms of international advertising...
Dita Von Teese, Live On The Top
Learn English really funny commercial
Tesco: Homeplus Subway Virtual Store (Movie)
LG chocolate
Advertising Style

Four elements of ad style pairing opposite words Mooij (2010) described Advertising as “ a symbolic artefact constructed from the conventi...
Butterfly Chair Giveaway | Modern in Denver

Butterfly Chair Giveaway | Modern in Denver Prêt-à-Porter
funny Commercial - SFR

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